Company Profile Replicon is the global leader in SaaS based timesheet and expense management software with over 1.2 Million users worldwide. Global leaders like HP, AT&T Wireless, Amazon, Turner Broadcasting, and Ferrari, use Replicon's time tracking software solutions to maximize project performance, optimize resource allocation, accurately bill clients, and automate payroll policies. The company has been recognized by Profit Magazine as one of the fastest growing companies in the last 3 consecutive years. It has been listed on the prestigious Deloitte Technology Fast 50 and it was selected as a finalist for Ernst Young's Entrepreneur of the Year Award Position Overview As the Director of Online Marketing, you will be responsible for significantly accelerating demand for Replicon's market-leading Time and Expense Management applications with highly effective and measurable demand and lead generation programs. You will ensure Replicon achieves all acquisition, retention and upsell goals with innovative and compelling marketing programs, including email campaigns, online ads, SEO/SEM, social media campaigns and select offline programs that differentiate Replicon in the marketplace and deliver an outstanding experience for prospects and customers. You will also manage the corporate website and optimize it for lead generation and sales acceleration. Responsibilities: Define, manage and optimize online marketing campaigns (e.g. email campaigns, online ads, SEO/SEM, social media) to drive greater awareness and demand while reducing the cost of customer acquisition Work closely with product marketing and sales to create compelling content for outbound programs that solidifies Replicon's leadership position and differentiates us in the marketplace Design sophisticated lead nurturing and scoring programs using our marketing automation platform (Eloqua and Salesforce.com). Monitor daily performance of all lead gen channels, measure ROI and drive for constant improvement Leverage a "Test-Measure-Refine" process to significantly reduce cost per lead and acquisition Identify key metrics and prepare weekly, monthly, quarterly and yearly reports for stakeholders Manage short and long term budgets and ensure optimal spend levels and mix Oversee website development and optimization projects Manage and strategically grow a team of marketing professionals in North America and India Provide support for other marketing initiatives as needed Qualifications: Deep understanding of online marketing with 8+ years of relevant experience in B2B software companies Hands on technical experience in the following areas: SEM campaigns (e.g. Google AdWords), other online direct marketing, website analytics (e.g. Omniture or Google Analytics), email marketing and marketing automation (e.g. Eloqua or Marketo) Demonstrated success designing and implementing measurement processes (e.g. funnel metrics) to understand program performance and drive optimal effectiveness All successful candidates for this position will be required to submit to criminal, education and background checks. Replicon
100% Remote!! Please Note: We are currently only hiring U.S. residents who are legally authorized to work in the United States with a social... ...families since 1951 with life, accident, and supplemental health products to help protect members of labor unions, credit unions,...
The salary range for this position is $16.50 - $21.45 (Hourly Rate) Placement within the salary range is dependent on several factors such as relevant work experience and internal equity. For positions represented by a labor union, placement within the salary range is...
...manufacturing facility located in Nichols, New York. This position will trouble-shoot, repair, program, replace, maintain, and install electrical/electronic systems for production related equipment and building utilities within this high-speed state-of-the-art metal...
...people and communities. When you work at Meijer, youre provided with career and community opportunities centered around leadership, personal growth and development. Consider joining our family take care of your career and your community! Meijer Rewards Weekly...
...Medicine. Nemours Inpatient services include Cardiology and MFM Consults, PICU and General Surgery Medical Directorship services, and Neurology. Learn more about the Carol Jenkins Barnett Pavilion for Women & Children Learn more about Lakeland Regional Health...